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Willis Turner, CAE, CME, CSE

President & CEO

SMEI

Willis Turner is President of Old Clayburn Event Services Inc. and President & CEO of Sales & Marketing Executives International (SMEI) and has been actively engaged in supporting professional association management through volunteer service on the ASAE accreditation committee, the National Advisory Board for DECA and the National Society of Professional Engineers.

Willis is a Certified Marketing & Sales Instructor and actively teaches marketing, professional selling and sales management through universities and corporate programs around the world. He is author of The Power of ChatGPT and Open the Mind and Close the Sale. Willis has been an avid user of generative AI for over 4 years and actively presents keynotes and workshops on the subject around the world.

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Product Type
On Demand

How a Mindshift in Membership Management Can Change Everything

Speakers:
Rick Rutherford |  Casey Jones |  Willis Turner, CAE, CME, CSE |  Teri Carden
Duration:
1 Hour
Format:
Audio and Video
Short Description:
Join us to learn how a fresh approach to membership management in conjunction with continuing education, can transform your association today. Technology that frees up staff to interact more strategic...
Price:
$0.00 - Register for Free
More info » Register
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Product Type
Live Webcast

From Prompt to Production: Gain Mastery of Learning Content with Gen AI

Speakers:
Willis Turner, CAE, CME, CSE |  Rick Rutherford |  Kathie Pugaczewski, CAE, CMP
Duration:
1 Hour
Short Description:
This complimentary, interactive 60-minute webinar shows association staff and education teams how to use generative AI to streamline content creation for credentialing, continuing education, and membe...
Price:
$0.00 - Register for Free

Wed, Nov 05, 2025 - 12:00 PM to 1:00 PM CST

More info » Register
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